Client: Dr. Jason Champagne · Industry: Facial plastic surgery · Location: Beverly Hills, California

Full brand management for a Beverly Hills medical practice

Webvixxen manages Dr. Jason Champagne’s complete brand and marketing presence. We built his website and continue to maintain it, write his blog, manage social media, create photography and video, and handle SEO, search engine marketing (SEM), AI initiatives, and public relations. This is an ongoing partnership that connects the practice’s strategy, creative production, and marketing channels.

One brand, managed across every channel

A patient may first encounter the practice through a search result, a social post, a video, or a press feature. Our role is to keep the message and presentation connected across those encounters. We manage the work from planning and production through publication and ongoing updates, giving the practice a consistent brand presence.

Our scope of work

Brand management and creative direction. We guide the practice’s brand presentation and coordinate its messaging, content, and marketing activity across channels.

Website design, development, and maintenance. We designed and built the website and continue to maintain and update it as the practice’s content and marketing needs evolve.

Blog writing and social media management. We write blog content and manage the practice’s social presence, connecting educational topics with the broader content plan.

Photography, video, and content creation. We produce original visual content for the website, social media, and marketing communications, including photography and video.

SEO and SEM. We manage organic search optimization and paid search marketing as part of the practice’s overall visibility strategy.

AI initiatives. We manage AI work within the practice’s brand and marketing operations, alongside the website, content, and search programs.

Public relations. We handle PR as part of the complete brand management relationship, connecting external communications with the practice’s positioning.

The design challenge

Medical websites serve visitors at different stages of a decision. Some are learning about a treatment for the first time. Others are comparing physicians or preparing to request a consultation. The experience needs to support that research while keeping the practice’s personality and visual identity consistent.

For a facial plastic surgery practice, the design must also make room for detailed educational content and photography. Clear structure helps visitors move through that material without losing the path to an inquiry.

A personal introduction, followed by clear choices

The current website introduces Dr. Champagne with a portrait and a personal approach to facial rejuvenation. Prominent links guide visitors toward facelift information or a private consultation. This gives the first screen a practical purpose: introduce the physician and help the visitor choose a next step.

Procedure navigation separates surgical and nonsurgical care. Dedicated pathways for facelift, neck lift, and broader facial rejuvenation help people reach information relevant to their interests. The site also gives before-and-after galleries, patient reviews, and media coverage their own places in the navigation.

Education and credibility within the experience

The website connects procedure research with articles that answer common questions, including what to expect during a facelift consultation and what to consider when choosing a surgeon. These resources give visitors more context before contacting the practice.

The presentation combines physician imagery, treatment information, patient experience, and press coverage. Each serves a different purpose: introduce the person behind the practice, explain available care, and help prospective patients evaluate whether to continue their research.

A direct path to a consultation

Consultation calls to action appear at key points throughout the website. The site explains that in-person and virtual consultations are available and provides a contact pathway for international patients. Visitors can continue reading or move toward an inquiry when they are ready.

An ongoing brand and marketing partnership

The website is one part of the relationship. Our ongoing work brings website maintenance, editorial content, social media, original photography and video, organic and paid search, AI, and PR together under one brand management team. That connected approach keeps the practice’s public presence aligned as new content, campaigns, and opportunities develop.

Explore Dr. Jason Champagne’s website.

Bring your brand and marketing together

If your practice needs a team to manage its brand, website, content, and marketing channels, we can help define the scope. Explore our medical marketing and brand management services or our project process.